Waiting for medical care is the by-product of system rationing, where demand exceeds supply.  In this short report, the authors expand on the conventional concept of the queue by focusing on the regulation of demand and by incorporating a funnel and spout analogy.  Real-world examples are used to illustrate the infancy of funnel or demand-side reform initiatives targeting the queue, and the suggestion is made that policy needs to address the concept of "waiting" much earlier in the treatment cycle.